Poway, CA

Case Study: Hoist Fitness Systems

The Essence fans keep our facility cool, drastically cut energy costs and provide comfortable environments for employees - for a fraction of the cost of running other industrial fans. The fans make no noise, and the custom paint looks amazing. We absolutely love them. Jeremy Miller, Director of Marketing

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Hoist Fitness Systems, a Poway, Calif.-based company producing strength training and indoor cycling products, needed to work out two problems. In the summer, the assembly area was over 100°F (37.7°C), leaving employees hot and uncomfortable. The company provided individual shop fans to assemblers, but they were unappealing, loud and expensive and also limited the assemblers’ work space. The company’s showroom, which doubles as a workout facility for employees during the day, was also uncomfortably hot, but air conditioning was too costly and energy-intensive.


Hoist Fitness Systems turned to Big Ass Fans® for an efficient and financially fit solution. Big Ass Fans’ powerful Essence® fans keep both the showroom and assembly area comfortable for pennies per hour. These fans have not only become examples of the company’s green initiatives, but the customized Essence fans look stunning and provide a comfortable and noise-free environment for both employees and customers.

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